Red Shell Loftie Clock
The biohacker's dream sleep machine
Free Shipping
1 year warranty
30 night trial
24 hour support
Part alarm clock, part wellness upgrade, part “how do I feel this good in the morning?”
Finally, a device that makes unplugging feel easy. Designed to help you wind down, sleep deeper, and wake up refreshed.
The Features You Need
Lofties at Home
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FAQs
The Loftie Clock requires Wi-Fi for initial setup and software updates. Once the clock is updated and shows the correct time, you can enable No Wi-Fi Mode to enjoy full functionality without a Wi-Fi connection.
Yes. The Loftie Clock does have a back-up battery, but it should stay plugged in.
Loftie comes with a wall plug and a cloth-wrapped USB-C cable - extra subtle, no plastic-y feel.
The Loftie Clock is not a sunrise alarm. However, the night light of the clock can be set to turn on with your alarms. If you're interested in a sunrise alarm, check out the Loftie Lamp for a light based wake up.
Both the brightness and volume can be adjusted, from almost nothing to quite loud and bright.
The Clock display has complete black-out mode with no light leakage, for a completely dark sleeping space.
You'll need to use the app for the initial setup. After that, it is entirely up to you! All the features available on the app are accessible on the clock as well. The app is available for both iPhone and Android devices.
No. The red shell is part of the clock and can not be removed.
Yes! We've partnered with Truemed so you can use your pre-tax HSA/FSA dollars to purchase Loftie—and save up to 30%. At checkout, select Truemed to pay (if you're using Shop Pay, choose “Pay another way” or “More payment options” to find it). Learn more about using your HSA/FSA with Loftie →
Why Red?
Studies show that red light exposure before bed significantly improves sleep quality.
Block all blue light from the bedroom and get deeper sleep.
The most natural wake-ups
The first of its kind, the clock offers a two-phase alarm: A gentle wake-up alarm, followed by a louder get-up alarm to support the body’s natural waking process.
Consistent Wind-Downs
Maintain a regular bedtime with a gentle reminder from the Bed Signal.
Consistent sound cues help your body wind down and get better sleep.
100+ Sleep Sounds
Whether you want to drown out traffic or the TV, Loftie’s sounds smooth over noises that disrupt your sleep. Our library of white noises and nature sounds help calm your brain, get you to sleep faster, and keep you asleep longer.
At Home In Every Home
Created to seamlessly fit into any style with clean curves, a gentle glow and even a soft bottom so it silently rests on any surface.
Control It Your Way
With soft-touch buttons on top and a large dimmable display, you can navigate all the clock’s settings and features without the app.
Or use the app for everything — it’s up to you.
"Whether it’s the night-light, the snooze button, or the sound of the alarm tones, every detail feels like it’s been refined to reinforce a state of calm."
"Waking up doesn't have to be stressful. It might just be that you're in need of an alarm clock that doesn't startle you awake."
"The two-phase alarm starts off gently to ease you awake—it's less aggressive than the one that's on your phone."
- ASAngelina S.Verified BuyerReviewingLoftie ClockI recommend this productRated 5 out of 5 starsYesterdayFamily's favourite
Thу clock turned into a daily ritual. In the evening it reads stories for my boys (and it does help them fall asleep way much easier - check out their personalized story maker!!!!), then it helps me to unwind (as a major workaholic) and reduce my screen time. I love that it has inbuilt meditations anв breathwork for different states of my mind hahaha and now I love sleeping with brown noise (it's soooo soothing!). Not to be dramatic, but the sleep of all the family members have improved. Oh, and there is another thing - it has a very gentle alarm (tbh I thought it would be too silent to hear, but no, it helps me wake up without a cortisol spike unlike the regular alarm or even the one on Apple Watch)
LoftieYesterdayLove that the clock has become a whole-family ritual, and that it's helping you unwind after the boys are asleep. Brown noise really is a sleeper hit (pun intended). Hope the stories keep making bedtime easier, and thanks for the kind words, Angelina.
- CGCarmen G.Verified BuyerReviewingLoftie ClockI recommend this productRated 5 out of 5 stars3 days agoIncredible!
This has helped me finally set and stick to a sleep routine and now I wake up feeling so refreshed!
Loftie2 days agoSticking to a routine is the hardest part, so it's great to hear the clock is helping you get there, Carmen. Waking up refreshed is exactly what we hope for. Hope the good mornings keep coming!
- BGBaptiste G.Verified BuyerReviewingLoftie ClockI recommend this productRated 5 out of 5 stars3 days agoA genuine relaxation
The loftie clock allowed to finally find sleep in a peaceful state of mind. Getting rid of electronic devices in my bedroom feels so comforting. I particularly appreciate the breathwork exercises and guided relaxation audios.
Special thanks to the loftie customer service who was so responsive, efficient and benevolent in finding a solution to a defect my clock had. Was a pleasure finding real humans behind the board ! :)
Loftie3 days agoBaptiste, a bedroom without any screens sounds like exactly the kind of peace we hope the clock brings, and it's great that the breathwork and guided audios are part of your wind-down. Sorry about the defect, but we're glad our support team sorted it out for you. There really are humans behind the board, and we'll pass your kind words along to them.
- MGMakaela G.Verified BuyerReviewingLoftie ClockI recommend this productRated 5 out of 5 stars2 months agonever thought i would be this hype over a clock
she’s beautiful. she’s simple. she’s perfect! i am obsessed with the meditation sounds + the white noise options. i’m currently postpartum so my newborn still sleeps in a bassinet in my room, and it’s perfect for this season! i love that i can easily turn on the soft lighting for middle of the night nursing sessions, and also quickly glance over to see the time without getting my phone out and waking us both up even more.
Loftie2 months agoThe postpartum detail is so specific and sweet — I want to lead with that.
Makaela, this made our day. The middle-of-the-night nursing use case is exactly the kind of thing we think about when designing the clock, so hearing it's actually working for you in that season means a lot. Hope you and your little one are getting as much sleep as possible!
- RSRichard S.Verified BuyerReviewingLoftie ClockI recommend this productRated 5 out of 5 stars2 months agoFreedom
Loftie has helped me break the cycle. After years of reflexively grabbing the phone on my bedside table at all hours of the night, I have finally taken back a bit of control. Because of Loftie, the phone is no longer in my bedroom at all at night. I use Loftie's Bed Signal to alert me to the time to put the phone down, turn off the computer and really start to wind down with intent.
It took me a while to start looking for the phone when I would wake up. I was sometimes tempted to go get it. But I just trusted the process and let Loftie sort of do it's thing, trusting that it would both wake me up on time (and peacefully) and alert me to the time I needed to disconnect from the digital world.
I am sleeping better. I am beginning to feel more refreshed in the morning. I think this will be a work in progress and will take some time. But it's happening. And it's directly related to no longer using my phone as an alarm, and it not being within arm's reach anymore.
It doesn't hurt that the sounds are soothing, with plenty of choices. I also take advantage of the large variety of wind down programming available, including the soundscapes, which I love. And the device looks great. Simple and clean. Super cute!
I really can't ask for more. I really love it.
Oh! and the customer service is outstanding. I had to get some help with a few things and the team bent over backwards for me.
Loftie2 months ago"Break the cycle" is such a perfect way to put it — that's exactly the habit we were hoping the Bed Signal could support. Really glad the phone is out of the bedroom for good now, Richard.
