Walk In. Phone Goes Silent. Sleep Finds You.

The Loftie Clock locks your distracting apps when you enter the bedroom, automatically.

Vogue
The New York Times Wirecutter
Vogue
The New York Times Wirecutter
Vogue
The New York Times Wirecutter
Vogue
The New York Times Wirecutter

Your Doomscroll-To-Exhaustion Loop

You scroll until 1am

One more video turns into an hour you didn't mean to lose.

You wake up tired

And the first thing you reach for is the phone again.

Repeat

The loop runs every night, no matter how much you mean to stop.

Your phone shouldn't be the last thing you see at night, or the first thing in the morning.

Loftie Clock

4.8
Rated 4.8 out of 5 stars
1,705 Reviews

The smart clock for better sleep—without the distractions.

$199.99
Save $0.00
Classic Colors:
Limited Edition:
Free Shipping 1 year warranty Try it through Jan 31 24 hour support
HSA/FSA eligible
Pay with HSA/FSA and save

Save an average of 30% when you pay with pre-tax HSA/FSA funds. No added costs.

  1. At checkout, select Truemed

    If you’re logged into Shop Pay, select “Pay another way” or “More payment options” to find Truemed.

  2. Enter card info and pay

    Pay with your HSA/FSA card, or use a personal credit or debit card and get reimbursed afterward.

The Loftie alarm clock helps you unplug from your phone, wind down, and wake up refreshed. It’s part alarm clock, part wellness upgrade, part “how do I feel this good in the morning?”

Finally, a device that makes unplugging feel easy & automatic. Designed to help you wind down, sleep deeper, and wake up refreshed.

With a dimmable display, a nightlight, and a two-phase alarm, Loftie brings thoughtful features to your bedtime and morning routines.

 

  • Customizable, Two-Phase Alarm
  • BedSignal Bedtime Reminders
  • Science-Backed Sleep Sounds
  • Updatable Wellness Tracks
  • Drift Proximity App Blocking
  • Bluetooth Speaker Compatibility
  • Adjustable Nightlight
  • Red Mode
  • Sleep Timer & Blackout Mode
  • 5 Hour Back Up Battery
  • No Wifi Mode
  • 6.5” W x 2.75” D x 2.75” H
  • 1.8 pounds
  • Polycarbonate shell
  • Steel top grill
  • Lithium ion battery
  • USB-C cable and power adapter
  • 2.4 GHz Wi-Fi for setup and updates (No Wi-Fi Mode after that)
Loftie Drift clock

A Clock Built For Better Rest:

Two-phase alarm

A gentle wake up tone, then the get up tone — wake up eased in, not jolted.

Wind-down sounds & meditations

A free library of science-backed audio to help you drift off.

Bed Signal

Set a gentle wind down cue for a consistent bedtime.

Triggers Drift in your bedroom

A quiet signal that locks distracting apps the moment you're in range.

This is Drift.

Walk into your bedroom and your phone knows. Your Loftie Clock is the signal, so when you cross into range, distracting apps lock automatically. Instagram, TikTok, work email, whatever you choose.

Instagram35 Twitter / X83 Snapchat9 Reddit22 LinkedIn7 WhatsApp12 News111 Gmail88 Calendar3 Discord99+ Unread Emails923 Threads40 Telegram15 Reminders962
10:47
35
12
88
9
40

Drift on

Apps locked until you leave the room.

FAQs

Most digital blocking tools are easy to override while you’re on your device.

Drift adds a real, physical friction - so unlocking takes intention, not impulse.

Yes. You decide which apps are blocked. Essentials like calls or navigation can stay available.

A low energy Bluetooth signal tells the Loftie App that you've entered the bedroom. Distracting apps lock until you leave the radius.

That's the idea.

Yes! We've partnered with Truemed so you can use your pre-tax HSA/FSA dollars to purchase Loftie—and save up to 30%. At checkout, select Truemed to pay (if you're using Shop Pay, choose “Pay another way” or “More payment options” to find it). Learn more about using your HSA/FSA with Loftie →

30-night trial

Sleep on it for a month. Don't love it? Send it back, free.

Free shipping worldwide

Fast, free delivery, and free returns for US customers.

1-year warranty

Covered against any manufacturing defects for a full year.

Dependable backup

5-hour battery backup keeps your alarm running through outages.

4.8
Rated 4.8 out of 5 stars
Based on 1,705 reviews
97%would recommend these products
Slide 1 selected
1,705 reviews
  • MK
    Marcin K.
    Verified Buyer
    Reviewing
    Loftie Clock
    I recommend this product
    Rated 5 out of 5 stars
    2 weeks ago
    Great addition to my morning routine

    I absolutely love my Loftie Clock! The design is beautiful, minimalist, and looks great on my bedside table. What really sets it apart is how thoughtfully it’s designed to make waking up and winding down feel more peaceful.

    The gentle alarm sounds are such a refreshing change from traditional alarms, and I particularly appreciate the focus on creating a relaxing, screen-free bedtime routine. It’s a lovely combination of functionality, thoughtful features, and elegant design.

    It’s definitely a premium product, but one that makes a noticeable difference to the overall bedroom experience. Highly recommended for anyone looking to improve their sleep routine and make mornings a little more enjoyable!

    Loftie
    1 week ago

    Marcin, love that it's earned a spot on your bedside table, and that the screen-free wind-down is what stood out to you. Swapping a jarring alarm for something gentler can really change how a morning starts. Hope it keeps making those mornings feel a little calmer.

  • YB
    Yevgenia B.
    Verified Buyer
    Reviewing
    Loftie Clock
    I recommend this product
    Rated 5 out of 5 stars
    2 weeks ago
    Great product

    I love the design, the alaram sounds make waking up a relaxing exprience. The app is easy to use and has lots of features. Love it.

    Loftie
    2 weeks ago

    Glad the alarm sounds are making mornings feel more relaxed for you, Yevgenia. That's exactly the kind of start to the day we hoped the clock would give people. Nice to hear the app is easy to get around too, and the design is a hit.

  • AS
    Angelina S.
    Verified Buyer
    Reviewing
    Loftie Clock
    I recommend this product
    Rated 5 out of 5 stars
    3 weeks ago
    Family's favourite

    Thу clock turned into a daily ritual. In the evening it reads stories for my boys (and it does help them fall asleep way much easier - check out their personalized story maker!!!!), then it helps me to unwind (as a major workaholic) and reduce my screen time. I love that it has inbuilt meditations anв breathwork for different states of my mind hahaha and now I love sleeping with brown noise (it's soooo soothing!). Not to be dramatic, but the sleep of all the family members have improved. Oh, and there is another thing - it has a very gentle alarm (tbh I thought it would be too silent to hear, but no, it helps me wake up without a cortisol spike unlike the regular alarm or even the one on Apple Watch)

    Loftie
    3 weeks ago

    Love that the clock has become a whole-family ritual, and that it's helping you unwind after the boys are asleep. Brown noise really is a sleeper hit (pun intended). Hope the stories keep making bedtime easier, and thanks for the kind words, Angelina.

  • CG
    Carmen G.
    Verified Buyer
    Reviewing
    Loftie Clock
    I recommend this product
    Rated 5 out of 5 stars
    3 weeks ago
    Incredible!

    This has helped me finally set and stick to a sleep routine and now I wake up feeling so refreshed!

    Loftie
    3 weeks ago

    Sticking to a routine is the hardest part, so it's great to hear the clock is helping you get there, Carmen. Waking up refreshed is exactly what we hope for. Hope the good mornings keep coming!

  • BG
    Baptiste G.
    Verified Buyer
    Reviewing
    Loftie Clock
    I recommend this product
    Rated 5 out of 5 stars
    3 weeks ago
    A genuine relaxation

    The loftie clock allowed to finally find sleep in a peaceful state of mind. Getting rid of electronic devices in my bedroom feels so comforting. I particularly appreciate the breathwork exercises and guided relaxation audios.

    Special thanks to the loftie customer service who was so responsive, efficient and benevolent in finding a solution to a defect my clock had. Was a pleasure finding real humans behind the board ! :)

    Loftie
    3 weeks ago

    Baptiste, a bedroom without any screens sounds like exactly the kind of peace we hope the clock brings, and it's great that the breathwork and guided audios are part of your wind-down. Sorry about the defect, but we're glad our support team sorted it out for you. There really are humans behind the board, and we'll pass your kind words along to them.