Mornings Feel Better When You Change Your Alarm.
ロフティクロック
余計なものはいらない。 心地よい眠りのためのスマートクロック。
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1 Year Warranty
30 night trial
24 hour support
「朝からこんなに気分がいいなんて」と感じる体験ができる、 目覚まし時計でありながら、心と体を整えるウェルネスデバイス。
ついに登場した、デジタルデトックスが簡単にできる時計。 リラックスし、深く眠り、すっきりと目覚めるために設計されています。
“I fall asleep quicker because I'm no longer shoving my screen in my face before hitting the pillow”
"Though this alarm clock looks sleek and streamlined, it's actually quite full of bells and whistles, the sophisticated kind."
"The two-phase alarm starts off gently to ease you awake—it's less aggressive than the one that's on your phone."
"The Loftie Clock can fool you into thinking you're waking up of your own accord every morning."
You don’t need a total reset — just a softer beginning.
This is why changing how you wake up can quietly change everything — and why the Loftie Alarm Clock has become a favorite way to step into 2026.
1. It wakes your body, not your phone
When your alarm lives on your phone, everything else wakes up too.
Notifications. Headlines. The feeling that you’re already behind.
A separate alarm creates a gentle boundary, so the first moments of your day belong to you.
2. The night slows down
No glowing screen.
No “just one more scroll.”
No accidental spiral into tomorrow.
Everything you need to fall asleep lives right on the clock — so rest stays separate from the rest of your digital world.
3. The wake-up happens in two phases — like it should
Instead of a jolt, there’s a transition.
First, you ease out of sleep.
Then, you wake.
It mirrors how bodies naturally move from rest to day, especially if you’re a heavy sleeper.
Our Signature Two-Phase Alarm
Phase 1: Wake Up
Gently lulls you out of sleep with soft sounds, automatically fading after 30 seconds
Paradise
Serene
Fountain
Phase 2: Get Up
Fully wakes you 3, 6, or 9 minutes later with a calm, continuous melody
Dawn
Radiance
Beginning
4. You check in with yourself before the world
No headlines waiting.
No messages pulling you forward.
No metrics to measure up to.
Just a moment where the day begins with you — not your phone.
That pause matters more than you think.
5. The routine feels simple enough to keep
There’s nothing to manage.
Nothing to optimize.
Nothing to download.
It works because it’s uncomplicated — and that’s why it lasts.
The year doesn’t change all at once.
It changes one morning at a time.
The best alarm clock for a better year.
Loftie.
Wirecutter’s Favorite Alarm Clock
New York Times’ Wirecutter has named the Loftie Clock its favorite alarm clock for five years running.
TIME Magazine also named it one of the Best Inventions of 2023.
Designed with Doctors
Dr. Fiona Gispen, Loftie Advisor
"We really thought about it in three parts and we've built our clock to help with all three. First is what you do before bed. Second is quality of your sleep itself. And then third the process of waking up."
Helping 100,000+ people sleep worldwide
Rest easy with Loftie
DEPENDABLE PERFORMANCE
With a standard plug and reliable battery backup, Loftie will operate seamlessly, even during power outages.
FREE US SHIPPING
Receive free shipping to anywhere in the US with any Loftie Clock purchase.
1 YEAR WARRANTY
Loftie’s comprehensive 1-year warranty covers any manufacturing defects within the first year of purchase.
FAQs
The Loftie Clock helps you wind down and sleep deeply with calming sounds and an expansive wellness library. Its gentle, science-backed two-phase alarm wakes you naturally, so you start your day refreshed and calm
You'll need to use the app for the initial setup. After that, it is entirely up to you! All the features available on the app are accessible on the clock as well. The app is available for both iPhone and Android devices.
The Loftie Clock requires Wi-Fi for initial setup and software updates. Once the clock is updated and shows the correct time, you can enable No Wi-Fi Mode to enjoy full functionality without a Wi-Fi connection.
Yes. The Loftie Clock does have a back-up battery, but it should stay plugged in. If unplugged, the Loftie Clock's battery range lasts around 5-7 hours.
Loftie comes with a wall plug and a cloth-wrapped USB-C cable - extra subtle, no plastic-y feel.
The Loftie Clock is not a sunrise alarm. However, the night light of the clock can be set to turn on with your alarms. If you're interested in a sunrise alarm, check out the Loftie Lamp for a light based wake up.
Both the brightness and volume can be adjusted, from almost nothing to quite loud and bright.
The Clock display has complete black-out mode with no light leakage, for a completely dark sleeping space.
