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Loftie Clock
4.8
Rated 4.8 out of 5 stars
1,691 Reviews

Loftie Clock

Less screen. More dream.
$199.99
Save $30.00
Top Color:Black
1 YEAR WARRANTY FREE US SHIPPING FREE HASSLE-FREE RETURNS

Part alarm clock, part wellness upgrade, part “how do I feel this good in the morning?”

Finally, a device that makes unplugging feel easy. Designed to help you wind down, sleep deeper, and wake up refreshed.

*US MARKET ONLY: The US All Black colorway comes with button labels for extra ease*

 

In stock
Wirecutter 2026 pick badge

• Customizable Two-Phase Alarm
• BedSignal Reminders
•. Science-Backed Sleep Sounds
•. Updatable Wellness Tracks
•. Bluetooth Speaker Compatibility
•. Adjustable Nightlight
• Red Mode
•. Sleep Timer & Blackout Mode
• Back Up Battery
• No Wifi Mode

4.8
Rated 4.8 out of 5 stars
Based on 1,691 reviews
97%would recommend these products
Slide 1 selected
1,691 reviews
  • AS
    Angelina S.
    Verified Buyer
    Reviewing
    Loftie Clock
    I recommend this product
    Rated 5 out of 5 stars
    6 hours ago
    Family's favourite

    Thу clock turned into a daily ritual. In the evening it reads stories for my boys (and it does help them fall asleep way much easier - check out their personalized story maker!!!!), then it helps me to unwind (as a major workaholic) and reduce my screen time. I love that it has inbuilt meditations anв breathwork for different states of my mind hahaha and now I love sleeping with brown noise (it's soooo soothing!). Not to be dramatic, but the sleep of all the family members have improved. Oh, and there is another thing - it has a very gentle alarm (tbh I thought it would be too silent to hear, but no, it helps me wake up without a cortisol spike unlike the regular alarm or even the one on Apple Watch)

    Loftie
    3 minutes ago

    Love that the clock has become a whole-family ritual, and that it's helping you unwind after the boys are asleep. Brown noise really is a sleeper hit (pun intended). Hope the stories keep making bedtime easier, and thanks for the kind words, Angelina.

  • CG
    Carmen G.
    Verified Buyer
    Reviewing
    Loftie Clock
    I recommend this product
    Rated 5 out of 5 stars
    Yesterday
    Incredible!

    This has helped me finally set and stick to a sleep routine and now I wake up feeling so refreshed!

    Loftie
    Yesterday

    Sticking to a routine is the hardest part, so it's great to hear the clock is helping you get there, Carmen. Waking up refreshed is exactly what we hope for. Hope the good mornings keep coming!

  • BG
    Baptiste G.
    Verified Buyer
    Reviewing
    Loftie Clock
    I recommend this product
    Rated 5 out of 5 stars
    2 days ago
    A genuine relaxation

    The loftie clock allowed to finally find sleep in a peaceful state of mind. Getting rid of electronic devices in my bedroom feels so comforting. I particularly appreciate the breathwork exercises and guided relaxation audios.

    Special thanks to the loftie customer service who was so responsive, efficient and benevolent in finding a solution to a defect my clock had. Was a pleasure finding real humans behind the board ! :)

    Loftie
    2 days ago

    Baptiste, a bedroom without any screens sounds like exactly the kind of peace we hope the clock brings, and it's great that the breathwork and guided audios are part of your wind-down. Sorry about the defect, but we're glad our support team sorted it out for you. There really are humans behind the board, and we'll pass your kind words along to them.

  • MG
    Makaela G.
    Verified Buyer
    Reviewing
    Loftie Clock
    I recommend this product
    Rated 5 out of 5 stars
    1 month ago
    never thought i would be this hype over a clock

    she’s beautiful. she’s simple. she’s perfect! i am obsessed with the meditation sounds + the white noise options. i’m currently postpartum so my newborn still sleeps in a bassinet in my room, and it’s perfect for this season! i love that i can easily turn on the soft lighting for middle of the night nursing sessions, and also quickly glance over to see the time without getting my phone out and waking us both up even more.

    Loftie
    1 month ago

    The postpartum detail is so specific and sweet — I want to lead with that.


    Makaela, this made our day. The middle-of-the-night nursing use case is exactly the kind of thing we think about when designing the clock, so hearing it's actually working for you in that season means a lot. Hope you and your little one are getting as much sleep as possible!

  • RS
    Richard S.
    Verified Buyer
    Reviewing
    Loftie Clock
    I recommend this product
    Rated 5 out of 5 stars
    2 months ago
    Freedom

    Loftie has helped me break the cycle. After years of reflexively grabbing the phone on my bedside table at all hours of the night, I have finally taken back a bit of control. Because of Loftie, the phone is no longer in my bedroom at all at night. I use Loftie's Bed Signal to alert me to the time to put the phone down, turn off the computer and really start to wind down with intent.

    It took me a while to start looking for the phone when I would wake up. I was sometimes tempted to go get it. But I just trusted the process and let Loftie sort of do it's thing, trusting that it would both wake me up on time (and peacefully) and alert me to the time I needed to disconnect from the digital world.

    I am sleeping better. I am beginning to feel more refreshed in the morning. I think this will be a work in progress and will take some time. But it's happening. And it's directly related to no longer using my phone as an alarm, and it not being within arm's reach anymore.

    It doesn't hurt that the sounds are soothing, with plenty of choices. I also take advantage of the large variety of wind down programming available, including the soundscapes, which I love. And the device looks great. Simple and clean. Super cute!

    I really can't ask for more. I really love it.

    Oh! and the customer service is outstanding. I had to get some help with a few things and the team bent over backwards for me.

    Loftie
    2 months ago

    "Break the cycle" is such a perfect way to put it — that's exactly the habit we were hoping the Bed Signal could support. Really glad the phone is out of the bedroom for good now, Richard.

What is a Two-Phase Alarm, anyway?

According to science, our brains and bodies aren’t designed to be shocked awake. Our Two-Phase alarm mimics your body’s natural waking process—it wakes you up gradually, rather than jerking your brain out of sleep.

Phase 1:

Gently lulls you out of sleep with soft sounds, automatically fading after 30 seconds.

Phase 2:

Fully wakes you up 9 minutes later with energizing, melodic sounds.

Go Deeper

Yes, the Loftie Clock is powered by an included USB-C cable and power adapter. The Loftie Clock does include a rechargeable back-up battery should the power go out, but for everyday use, it should be plugged in.

Yes, the Loftie Clock is a WiFi connected device and requires a 2.4 gHz connection.

You need to use the app for the initial setup of the Loftie Clock. After that, it is entirely up to you! All the features available on the app are accessible on the Loftie Clock as well, and we encourage you to put your smartphone away in the bedroom. The app is available on both iPhone and Android devices.

Yes! As new features and content are released, your Loftie Clock will be updated to include them, all that is required by you is a simple restart.

The Loftie Clock display is adjustable, and offers a full ‘blackout mode’ that completely turns off the display, helping you maintain a completely dark sleeping space if that’s your preference.

All U.S. based customers have 30 days from delivery to return or exchange any order placed on our website for free. All parts, including accessories, must be in like-new condition and returns should be sent back in the original packaging. All holiday returns will be accepted through January 31st.

Yes! We've partnered with Truemed so you can use your pre-tax HSA/FSA dollars to purchase Loftie—and save up to 30%. At checkout, select Truemed to pay (if you're using Shop Pay, choose “Pay another way” or “More payment options” to find it). Learn more about using your HSA/FSA with Loftie →

Go To Bed Relaxed

Breathwork
Sound Baths
Meditations
Stories
White Noise
Nature Sounds
Bluetooth Speaker

“Whether it’s the night-light, the snooze button, or the sound of the alarm tones, every detail feels like it’s been refined to reinforce a state of calm.”

— Wirecutter

Newly Launched

Meet the Loftie Lamp

Wake to warm, colorful light gently traveling up the length of the lamp in a personal sunrise.

Signal bedtime with soft colors that gradually dim and descend into a calm glow.

Sleek, modern design that lights up a room whether it’s on or not.

Easily adjust the color, tone, and brightness to match your mood or mode.