Say goodnight to your phone for good & feel the difference of deep sleep.
Red Shell Loftie Clock
The biohacker's dream sleep machine
Free Shipping
1 year warranty
30 night trial
24 hour support
Part alarm clock, part wellness upgrade, part “how do I feel this good in the morning?”
Finally, a device that makes unplugging feel easy. Designed to help you wind down, sleep deeper, and wake up refreshed.
“I fall asleep quicker because I'm no longer shoving my screen in my face before hitting the pillow”
"Though this alarm clock looks sleek and streamlined, it's actually quite full of bells and whistles, the sophisticated kind."
"The two-phase alarm starts off gently to ease you awake—it's less aggressive than the one that's on your phone."
"The Loftie Clock can fool you into thinking you're waking up of your own accord every morning."
The #1 cause of poor sleep is stress. Your phone is making it worse.
By overstimulating your brain when it should be winding down, your phone delays rest and increases stress right before sleep.
Here’s how Loftie helps.
1. Your Bedtime Cue
Loftie’s customizable Bed Signal lets your body and brain know it’s time to wind down—without the buzz of a screen. Use it as your nightly reminder to plug in your phone in another room and begin a consistent, phone-free routine.
Just select a time that works for you, and your Loftie will gently chime and softly glow to cue your nightly ritual.
2. Gentle Wind Down Content
From meditations and sound baths to short stories and dreamy playlists, Loftie's wide library of free audio content helps you release tension from the day.
Plus, a built-in sleep timer helps fade out sounds once you're asleep—no need to check your phone or shut anything off.
3. Red Light For Deep Sleep
Ease into rest with 100% red light. A custom red shell blocks all blue light to protect your sleep.
Prefer total darkness? Blackout Mode makes the clock disappear completely.
4. A Softer Way to Wake Up
Our two-phase alarm eases you into the day with a gentle chime, followed by a more energetic tone.
Enjoy a calm moment of “you time” before the day’s notifications and news take over. Mornings feel better when they start on your terms.
5. No WiFi Mode, Zero EMFs.
Optional Offline Mode keeps your clock functioning smoothly without WiFi, while reducing radiation overload in your bedroom.
Wirecutter’s Favorite Alarm Clock
Preferred over dozens of alarm clocks, New York Times’ Wirecutter has named the Loftie Clock its favorite alarm clock for five years running, noting its delightful sounds, user-friendly interface, and abundance of convenient features.
TIME Magazine also named it one of the Best Inventions of 2023.
Designed with Doctors
Dr. Fiona Gispen, Loftie Advisor
"We really thought about it in three parts and we've built our clock to help with all three. First is what you do before bed. Second is quality of your sleep itself. And then third the process of waking up."
Helping 200,000+ people sleep worldwide
Waking up, but gentle
Red light is a game changer and waking up is definitely more gentle and feel more refreshed.
Finally, a clock in the bedroom
LOVE the soft red light. I'm a 'I need the room totally dark' sleeper so this is the first clock I've been able to have in my bedroom.
Chosen for science
I chose this color specifically to minimize the effect ambient lighting has on sleep quality.
Rest easy with Loftie
DEPENDABLE PERFORMANCE
With a standard plug and reliable battery backup, Loftie will operate seamlessly, even during power outages.
FREE SHIPPING
Receive free shipping with any Loftie Clock purchase.
1 YEAR WARRANTY
Loftie’s comprehensive 1-year warranty covers any manufacturing defects within the first year of purchase.
FAQs
The Loftie Clock requires Wi-Fi for initial setup and software updates. Once the clock is updated and shows the correct time, you can enable No Wi-Fi Mode to enjoy full functionality without a Wi-Fi connection.
Yes. The Loftie Clock does have a back-up battery, but it should stay plugged in.
Loftie comes with a wall plug and a cloth-wrapped USB-C cable - extra subtle, no plastic-y feel.
The Loftie Clock is not a sunrise alarm. However, the night light of the clock can be set to turn on with your alarms. If you're interested in a sunrise alarm, check out the Loftie Lamp for a light based wake up.
Both the brightness and volume can be adjusted, from almost nothing to quite loud and bright.
The Clock display has complete black-out mode with no light leakage, for a completely dark sleeping space.
You'll need to use the app for the initial setup. After that, it is entirely up to you! All the features available on the app are accessible on the clock as well. The app is available for both iPhone and Android devices.
No. The red shell is part of the clock and can not be removed.
